Sony Home Entertainment Adds Enhancements to Movies for Digital Purchase...

Sony Home Entertainment is adding several new enhancements, such asadvanced search and clip-and-share, on movies it is offering for digital purchase.

The new features, announced Wednesday, include: enhanced search, which usestechnology like facial recognition and speech-to-text software to letviewers search for exact spots in movies as identified by keywords;clip-and-share, which allows viewers to choose from a collection of filmclips that can be shared on Facebook and Twitter; and an interactive musicplaylist, which links songs in a movie to the iTunes Music Store, where theycan be purchased.

All the new features are available on Burlesqu eand The Other Guys, whichcan be purchased at iTunes. The enhanced search and clip-and-share functionare available on Salt and Resident Evil: Afterlife. On March 22, The Tourist will offer both clip-and-share and enhanced search, and How Do You Know will offer clip-and-share.

"Developing innovative features like search and social sharing are integralto increasing the value and relevance of our digital offerings, and tomaking digital movie purchases more collectable for consumers," Rich Berger, SPHE senior vp, worldwide digital strategy and operations, said. "Asconsumers continue to embrace digital content, we plan to expand these andother new and innovative features to additional SPHE titles and acrossdigital service platforms."

Thank you Hollywood Reporter!

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